el bandido yankee
Preserving A Clean Tequila Brand's Authentic Heritage
El Bandido Yankee is no ordinary tequila brand. This brand fuses a rich tequila tradition with innovation. Its roots stretch as far back as 1937, when its distillery, El Viejito, was the first of its kind in Atotonilco El Alto, Jalisco.
Beyond tradition, EBY celebrates modernity and inclusivity. More than anything else, this brand’s story is bold, authentic, and worthy of a spotlight.
what we did
web design, web development
Chasing Life like a bandido
When El Bandido Yankee approached Kingdom Branding, the brand faced a significant roadblock: its digital presence didn’t capture the vibrancy of its brand identity. The website was also difficult to navigate, making it difficult for visitors to enjoy the rich story and tradition the brand stands for.
Poor SEO meant the brand lost organic traffic, while maintenance challenges continually frustrated the few visitors who found the website. It was clear that EBY needed a cohesive solution to amplify its voice, captivate its audience, and streamline its functionality.
